CRM: ActiveCampaign’s CRM may work fine for some very small sales teams, but it is lacking in functionality for larger or more complex use cases. ActiveCampaign has very limited flexibility and customization.

As a business, you may need to track more information than basic contact information. Perhaps you want to keep information about customer preferences, orders, or even more detailed information to keep you from having to keep information on customers in multiple locations. ActiveCampaign cannot offer this with their basic CRM. Kyrios allows you the ability to add as much information as you need.

ActiveCampaign is also designed for email marketing and can integrate their limited CRM with the email workflows, which is good. However, ActiveCampaign does not offer project management or advanced CRM functionality. Kyrios does.

(For example: Imagine the ability for a customer to make a purchase.

You receive notification of the order. Instead of having to manually track everything and follow up, the system automatically sends the customer an order notification. The system would then place the order in an order tracking workflow and note the clients account of the order information. When you ship the order, you simply drag the customer's order card into the shipped category and the system will send the customer an email and text message letting them know the order was shipped. It will then notate the account that the order was shipped, convert the customer listing from prospect to customer in the system, add the customer to a follow up list, wait long enough to ensure the order was delivered, automatically send out review requests to the customer asking them to leave a review on Google or Facebook, add them automatically to future promotional email campaigns, and even send out warranty reminders if necessary.

Imagine the amount of time saved. That is the power of Kyrios.)